27/03/2018 To 27/03/2018
This free to attend one-day event organised by CDi, a special interest group of the BPIF, provides a vivid insight into marketing communications exploring the effectiveness of colour in marketing and communication. The theme of colour reflects the heightened ‘sense’ of the aesthetics in marketing, including an understanding of sensory stimuli and accurate prediction of retail trends in fashion and consumer response.
Expert speakers from top agencies and big brands will discuss subjects such as Augmented Reality, Virtual Reality, Artificial Intelligence and Consumer Behaviour with international case studies. In previous years the conference had speakers from HP, Coca-Cola, Blippar, Jaguar Land Rover and Nestle.
Along with an array of speakers, there will be a range of exhibitors showcasing the best in marketing communications, providing an opportunity to meet and network with peers, agencies, brands, prospective suppliers and learn about the latest industry innovations.
Visual Media Conference
Tuesday 27th March 2018 - 9:00am - 5:00pm
The Rose Bowl, Portland Cres, Leeds LS1 3HB
Source: Visual Media Conference